How I got 100k unique monthly viewers on Pinterest in 47 days

Two months ago, I had no idea how to increase unique monthly viewers on Pinterest. This morning I logged onto Pinterest this morning to find this:

I’ve finally hit 100k monthly unique viewers after only 47 days of putting some effort into Pinterest!

On the 25th October 2018, I didn’t do much on Pinterest. I had used it in waves and though I had tried to grow my followers and got to 3k followers back in 2016, I hadn’t done much with the platform since.

After seeing success stories of Pinterest and how it’s perfect for my niche I decided to have another go and conducted a 4-week Pinterest experiment with the goal of trying to increase my monthly viewers. Each week, I tried a few new tactics and tracked my progress.

The results:

• Increase traffic by 1,186%.
• Increased average unique monthly users from 3.6k to 51.3k  in 4 weeks.
• After 47 days, average unique monthly users hit 100k

The month before I started working on Pinterest, I had 10 sessions from Pinterest. Then the last two, I’ve seen a massive increase! I’m hoping over the next few months this will grow even more.

What Are Monthly Viewers on Pinterest?

Monthly viewers (also called monthly unique viewers) are the number of individual Pinterest users who see your pins in a rolling 30-day period. This metric shows your reach on Pinterest – how many people your content is reaching.

Monthly viewers are different from followers. You can have low followers but high monthly viewers if your pins are getting discovered through search and boards.

How to See Monthly Views on Pinterest

To find your monthly viewers:

1. Log into your Pinterest business account
2. Click “Analytics” in the left menu
3. Look at the top of your dashboard
4. You’ll see “Monthly viewers” with your current number

Note: You need a Pinterest business account (free) to access this metric. Personal accounts don’t show monthly viewers.

How to increase unique monthly viewers on Pinterest

Pin lots.

IMPORTANT 2026 UPDATE: Pinterest’s guidance has changed since 2018. They now recommend quality over quantity. The current best practice is 15-25 pins per day rather than 700 per week.

What I did in 2018 (700 pins/week, 89-116 daily) was the recommendation then, but Pinterest’s algorithm now favours:

• Fewer, higher-quality pins
• More original content (your own pins)
• Fresh pins rather than mass repinning

If you’re starting in 2026, aim for 15-25 daily pins with at least 5-10 being your original content.

Create beautiful graphics. 

Beautiful graphics can be a bit of a subjective term. Of course, not everyone likes the same style of photos. Clean pins with lots of white space, as well as colours that don’t clash are the type you want to go for. Make sure you can see the text clearly against the background.

If you have an image you want to use but your text doesn’t stand out, you can lower the transparency like in the last graphic above, add a tint like the second photo or even create a shape or rectangle that goes under the text to help it stand out.

Branding.

Branding is important for making yourself stand out. You want your followers to be able to recognise your style anywhere! When you add a pin to your blog post to encourage others to share, make sure it is in line with your brand.

In short, you want to look a colour scheme and using the same fonts.

If you’re not sure what you want your visual branding to look like yet, that’s okay. It develops over time and you can experiment with a few options until you find what you want. Keep trying different styles and when you are happy with your colour scheme, style and font, stick with it!

Different pins for the same post.

This might go a little against the point above, but don’t be afraid to experiment with different pins for the same post. You might want to try different colours and fonts to the pin you share on your blog post.

It’s a good way to experiment if you are thinking about changing your branding, but more importantly, it’s a good way to see which pins are getting the most attention. Is there a pattern with implementing on your main images?

Another reason this is a good strategy is that different people might be attracted to different images, so if they didn’t click on your original pin, they might click on the others.

I try to do about 5 per post. Remember to change the title and headline to stop it from looking repetitive!

Manually pin, too.

There is some evidence that suggests manually pinning gets your pins shown to more people, so it’s also worth trying this out!

You can add your own pins to a private board and then randomly pin a few during the day, or just go through your feed and share other people’s pins when you get a chance. I try to do this about twice a day.

If you find your unique monthly views have plateaued, I’ve found this a great way to give them a boost!

Group boards.

Group boards a great way to get your content seen by lots of people as some have thousands of followers! The trick is finding boards that are open. Many require you to email the board leader, which requires a bit of effort, and they don’t always get back to you!

I have set up my own group board for UK bloggers here. Let me know if you want to join the comments below. Pinterest seems to be dominated by Americans, which is fine, but I wanted to grow the UK community a bit more.

Tailwind.

Tailwind pricing has changed significantly since 2018. Current plans start around £12.99/month or £129.99/year. There’s still a free trial available to test it out.

Tailwind was the tool that helped me manage my pins, and I am confident I wouldn’t have stuck with Pinterest without it!

I do did for it, but I loved the fact that I can schedule 100’s of pins at once! At one point I had 2500 pins scheduled, it’s so great knowing you have a months worth of pins scheduled so you don’t need to worry about it for a while!

Alternatives to Tailwind in 2026:

• Pinterest’s native scheduler: Free, built into Pinterest business accounts
• Later: Includes Pinterest scheduling in plans
• Buffer: Pinterest integration available

Tailwind is still valuable for tribes/communities, but Pinterest’s own scheduler has improved dramatically.

I don’t use Tailwind anymore, just because I was no longer seeing the benefit, and the pin creator seemed like a great tool at first, but then the designs felt dated/AI-generated.

Tailwind tribes.

Another key thing for me is Tailwind tribes. I’ve upgraded to a higher package so I can post 200 pins to tribes a month.

You submit your pins to a tribe, and others can then repin them. It’s also a great way to find content to schedule! If someone shares one of my pins, I try to share theirs in return! This is another feature you need to pay for if you want more submissions.

The only downside is that Tailwind can be slow, so returning the favour can sometimes be frustrating as you have to wait for their pins to load.

I’ve also created a Tribe for UK bloggers if anyone wants to join!

Hashtags and descriptions.

Pinterest is a search engine, just like Google! Be sure to add descriptions and hashtags to your pins. I wrote this post on how to find hashtags.

At the end of my description, I always hashtag my brand name #skinnedcartree and then use 4 or 5 other tags.

Board names and descriptions.

When creating board names, remember KEYWORDS.

Some of my boards are called:

• Email marketing tips for bloggers
• SEO tips for bloggers
• Tips for blog traffic
• How to make money blogging

Go for terms that people will actually search. Also, use keywords in your board descriptions.

Pinterest profile.

Optimise your profile with keywords – include them in your name and your bio to show up higher in Pinterest search!

Great content.

The most important thing – you need to be creating great content! Content that informs, entertains, inspires and gives the reader real value.

Content has and always will be king and no matter how catchy your titles are and how pretty your graphics look, you need to be sharing quality content. That’s the type of content people will share all over social media! Not just Pinterest.

Pinterest Algorithm Changes Since 2018

Pinterest’s algorithm has evolved. Here’s what’s different in 2026:

What Still Works:

• Beautiful, vertical graphics (2:3 ratio ideal)
• Keyword-rich descriptions and board names
• Consistent pinning (but less volume)
• Engaging with tribes/communities
• Fresh pins over repinning

What’s Changed:

• Quality over quantity: 15-25 daily pins, not 100+
• Original content priority: Pinterest favours pins linking to your own site
• Idea pins: Video/carousel pins get boosted visibility
• Shopping integration: Product pins get more reach
• Spam penalties: Excessive pinning now hurts rather than helps

New Features to Use in 2026:

• Idea Pins: Multi-page story pins (like Instagram Stories)
• Video pins: Higher engagement than static images
• Shopping tags: Tag products directly in pins
• Pinterest TV: Live and recorded video content

Final Thoughts

Growing your Pinterest monthly viewers takes consistent effort, but it’s absolutely achievable. I went from 3.6k to 100k in 47 days using these strategies, and whilst the specific tactics have evolved since 2018, the principles remain the same:

• Create beautiful, vertical pins
• Use keywords everywhere
• Pin consistently (15-25 daily in 2026)
• Focus on quality over quantity
• Join communities to share content
• Be patient – growth compounds over time

Pinterest remains one of the best traffic sources for blogs in 2026. If you’re not using it yet, start today.

So there you go, how I’ve managed to grow my Pinterest account and increase pageviews from Pinterest to my blog.

This is something you should try in the new year if you don’t already use Pinterest as a marketing tool for your business or blog!

Pinterest Monthly Viewers FAQs

What are monthly viewers on Pinterest?

Monthly viewers (or monthly unique viewers) are the number of individual Pinterest users who see your pins in a 30-day period. It measures your reach on Pinterest, showing how many people discover your content through search, boards, and feeds.

How do I see my monthly views on Pinterest?

Log into your Pinterest business account, click “Analytics” in the left menu, and look at the top of your dashboard. Your monthly viewers number appears prominently. You need a free Pinterest business account to access this metric.

How can I increase my monthly viewers on Pinterest?

Create high-quality vertical pins (2:3 ratio), use keywords in titles and descriptions, pin consistently (15-25 times daily in 2026), join Tailwind tribes, create fresh original content, and optimize your profile and board names with search terms.

Is 100k monthly viewers on Pinterest good?

Yes, 100k monthly viewers is excellent for a personal blog or small business. Most bloggers have under 10k monthly viewers. Reaching 100k+ means your content is getting significant reach and discovery on the platform.

How many pins should I post per day on Pinterest?

In 2026, Pinterest recommends 15-25 pins per day, with at least 5-10 being your original content. This is different from 2018 guidance which recommended higher volumes. Quality now matters more than quantity.

Do I need Tailwind to grow on Pinterest?

No, Tailwind helps but isn’t essential. Pinterest’s native scheduler is free and works well. Tailwind’s main advantage is tribes/communities for content sharing. Many successful pinners use only Pinterest’s built-in tools.