I’m not shy when it comes to talking about making an income blogging. I’ve published many income reports, shared stats, shared how I find sponsored posts and more. Money is often seen as a taboo subject, but to be honest, I don’t see it that way.
There are many different ways to make money blogging, both passively and actively. If you’re new to blogging and are thinking about earning some cash one day from your website, these are some ways you can earn an income:
Adsense is one of the most popular advertising networks going. With text or image display ads, you can place them around multiple areas on your website. Hide them in the footer, have them breaking up text – you can be as subtle as you like so they don’t disrupt user experience, or you can have them stand out loud, begging to be clicked!
Traffic is gold for adverts like these, if you have lots of it, ads are a great way to generate passive income without too much work!
Affiliate links don’t work for everyone, but you are influential and have built a loyal following that trust your recommendations, you can make money through affiliate sales. This is where you earn a percentage of any purchases someone has made after following your tracking link. To make a decent amount of money this way, you need lots of traffic and lots of people that will buy what you advertise.
It’s important to only recommend products you actually love yourself. If someone buys something poor quality following your recommendation, you may find yourself losing followers, traffic and also lose your reputation!
Sponsored posts are a popular way to make money on your blog – these usually come in two forms.
- Pre-written content
- Posts you write yourself.
For a few years, I struggled with the idea of accepting pre-written content. Just because I wanted everything to be my own writing. Over time, I realised the benefit of pre-written posts. It frees up time for me to do other tasks (or watch Netflix) as well as gives content ideas. Most people offering pre-written content do allow you to edit the post slightly so you can add your spin on it.
You just have to know when to say no. There are some posts I get sent that don’t fit my blog. I had one recently that was about finding furniture stores in New York which wasn’t exactly a fit due to location, so had to decline.
You have to decide where you draw the line with that type of stuff and you may find your feelings change over time. That’s okay!
Posts you write yourself are preferable in terms of keeping the content close to your usual content as possible and most agencies/brands are happy to let you have free reign on the content!
I find most of my sponsored posts through Twitter and on Facebook groups. Blogger Opportunites and UK Influencer Opportunities tend to be the best! Most of my sponsored posts come from the same people and companies – so make sure you remain professional, create fab content and stick to deadlines for repeat work!
There are also some websites that offer sponsored posts that you can apply for, Get Blogged is a good one to get started on!
You can make money with Instagram and Twitter. By promoting a campaign or product, your job is usually to raise brand awareness or drive sales.
Instagram has become very influential over the past years, with lots of brands using Instagrammers to share their message and products. Instagram is tough at the moment, there are lots of bloggers that buy followers, use comment pods to fake their engagement levels and essentially put on a front that they are more influential than they actually are.
It’s important to remember to stay honest about your numbers and followers. If you have fake followers, likes and comments and then work with a brand – you are misleading them and it will be a little embarrassing for everyone when your post hasn’t lead to any traffic or sales!
Sell a product.
Alex Shivraj knows all about business and sales. It’s easy when you’ve worked in the industry for years. Most of us don’t know much about business and selling a product might seem a bit scary.
It’s easy to get caught in that ‘what if everything thinks I’m a fraud’ mindset because you feel like your product isn’t good enough. But many bloggers now sell something alongside their blog.
It could be graphics, illustrations or handmade gifts. If you’re an expert in something, you could sell ebooks and resources, or even offer consultations!
One thing to be clear about is that starting a blog is an investment. In time, in money. Like all the different types of ways, there are to earn money both online or offline, it takes time, patience and hard work to see money at the end of it. You wouldn’t expect to buy silver bars today and then sell from for a 100% profit tomorrow!