• lifestyle

    Notes for CIM Certificate in Professional Marketing Unit 5

    Know the elements of the marketing mix. Identify and describe attributes to each of the 4 Ps: Product: Factors that influence product: quality policy product category (search product, experience product, credence product – eg intangible service products) product life cycle…

  • lifestyle

    The Tate Modern Museum, London

      On my latest trip to London, I visited the Tate Modern Museum. Though I walk past the ugly building on almost every trip to London (I just love South Bank!) I’ve never actually been inside. It houses a network…

  • lifestyle

    Notes for CIM Certificate in Professional Marketing Unit 4

    Unit 4: Identify Options for Gathering Relevant Marketing Information Identify types of internal and external information Internal sources of information: company extended supply chain information records reports accounts annual company reports past research on related topics External: government and industry…

  • lifestyle

    Corinstagram March

      Hello! March has been full of exercise again, as you can see! I made it to the gym 27 times. I’ve been loving my training lately. There are loads of videos of my progress over on my Instagram account…

  • lifestyle

    Notes for CIM Certificate in Professional Marketing Unit 3

    Unit 3: Identify factors and trends in the marketing environment and how they affect marketing planning Identify key external national and international macro-environmental factors and different frameworks available. To be able to assess the company’s position in the market, we…