Week 1: Introduction.
Week 2: Branding.
Week 3: Twitter.
Week 4: Instagram.
Week 5: Pinterest.
Week 6: Facebook.
Week 7: Smaller social media channels.
Week 8: Setting goals and finding balance.
Hello, welcome to the next edition of the Complete Guide to Socia Media.
Now that we have discussed the main social media websites, I wanted to talk a bit more about smaller social media websites.
Let’s go!
Google Plus.
Google+ is a great way to get traffic to your blog, but it’s not one of the main social media networks that a lot of bloggers use. This doesn’t mean you should ignore it. If you are able to automate your account, it doesn’t take too much of your time away from other things.
All my blog posts automatically post to Google+. Although I don’t personally use plenty of other people do. If you are wanting to go a bit beyond just automating everything, here are few tips.
- Make a business Google+ account and make sure you put your URL in your description and the link section.
- Make use of Circles to target different audiences and share content with people who it will benefit, rather than spamming everyone.
- Join communities and engage!
- Use hashtags.
- Include a +1 button on your blog posts to encourage sharing.
Tumblr.
Tumblr can be used as a blogging platform, or you use it as another way to get your blog posts out there.
Again, Tumblr is something that I automate. I have all my blog posts set to post to Tumblr as well as my Instagram posts. This means that those that like Tumblr can follow me there and keep up to date, though it’s not something I promote in terms of trying to get followers on that platform.
You can take steps to grow your Tumblr if that’s something you want to do, here’s how:
- Follow accounts within your niche to reblog content.
- Reblog around 3 articles a day.
- Use hashtags.
- Use calls to action – ask for opinions and reblogs!
- Use your queue to schedule reblogs and content.
- Invest in a custom theme and domain name.
Bloglovin.
Bloglovin is popular with bloggers and it’s another way to get more eyes on your blog. If someone follows you on Bloglovin then they will be able to keep up with your new blog posts. Bloglovin used to be a massive deal back in the day, but these days Twitter and Instagram seem to be the main focus for bloggers. It doesn’t mean you can’t use Bloglovin, too!
When you join, you set up your blog so that when you write a new post, it updates on Bloglovin.
If you want to grow your Bloglovin account, read this blog post I wrote about how to get more followers on Bloglovin.
You can spend an infinite amount of time growing various social media accounts, the trick is to find the ones that work best for you and the ones you enjoy using. Then just automate the rest to get as many eyes on your blog posts as possible!
I’ve never thought to use Tumblr or Google+! Then again I can just about keep up with what I already have, but if it can all be automated to update then I really should look at getting on them and signing up!
Sarah 🙂