UK Christmas Adverts – which one do you like best?

The 3 main Christmas adverts are all out. John Lewis, Marks and Spencers, Sainsbury’s. Each year, the adverts are eagerly awaited. Which one will make you…


uk christmas adverts john lewis marks and spencers sainsburys

The 3 main Christmas adverts are all out.

John Lewis, Marks and Spencers, Sainsbury’s.

Each year, the adverts are eagerly awaited. Which one will make you cry the most? Which one will make you feel warm and fuzzy inside? Which one will uncover an emotion you’ve never felt before?

Well, let’s have a look, shall we?

All big adverts.

When I watched the John Lewis advert, I cried. I was sad when I went on Twitter to see that a lot of people didn’t like it. Saying doesn’t have that caring for others factor that is common with John Lewis adverts, but for me it was perfect. I saw it as everyone coming together and having fun with those we love, which is something we don’t always get the chance to do. I know Christmas is sometimes the only time I’ll get together with both my brothers and their families (well, apart from my other brother, but he lives in Australia),

The M&S Christmas advert made me cry the most. Adverts with voice overs of kids talking like that always do, though. I always bang on about hating kids, but hearing them be all sweet, or singing, just gets me. It was too cute and I love Mrs Claus being the hero, rather than Santa.

The Sainsbury’s advert failed to make me cry, but I did get all warm and fuzzy with the song. It’s a lovely feel good song and made me feel really Christmassy.

I have to say it’s a hard choice between John Lewis and the M&S advert – but I think the M&S advert wins for me this year. Although I do like the Sainsbury’s one, it was far behind the other two.

Which one is your favourite?

Also, if you don’t live in the UK, does your country have these type of power Christmas adverts? Link them in the comments if it does!

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  1. The one from John Lewis is amazing. I loved it, is funny, it’s memorable.
    The other two are disappointing, for me. The one from M&S is about a kid that has no manners and pesters his sister and the one by Sainsbury’s is about a guy that can’t be bothered to get some gifts in time. I don’t get it.

  2. I only saw the Sainsbury’s one yesterday whilst watching I’m a celeb and I have to admit, its my fave so far. I just love James Corden and its something so different. I also love the JL one, its always my fave and this year it actually made me laugh not cry haha. Have a lovely day 🙂

  3. I like John Lewis one, but I don’t really like the song. If they had chosen some other son, it would have been just perfect! I also like the M&S one too, it is just beautiful. I am not sure about Sainsbury’s one, it is different but it can’t compete with JL and M&S ones! x

  4. The boss is twerking inappropriatly – I can’t get that one line out of my head! John Lewis did a job well done this year for sure, they never get it wrong in my eyes! I’m annoyed that so many people have slated it! The M&S is really good though, Mrs.C clearly gives the best presents!

    Sarah 🙂

  5. It has to be the John Lewis advert so clever. The M&S advert is too contrived for me and Sainsbury’s didn’t even get of the starting blockes x

  6. My favourite was Sainsbury’s, but it was so long! How much did it cost them to make that, and how often are they going to show it on TV?! I mean, it took up a whole ad break?!

  7. I really like the M&S one, they have really upped their game this year, It makes me cry every time! Nothing will ever been the penguin one from John Lewis though, I sob everytime I see it!

    Erin || MakeErinOver

  8. I love the John Lewis advert! I went and bought the plush foxes from the Busters Garden collection this week. They remind me of the foxes I get in my garden.

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