I’m getting really sick of it. Rather than getting involved, I just log off and do something productive, like playing Candy Crush.
The other day I logged on to see a bit hoo-ha over an article in Cosmopolitan about some blogger/Instagram girl who I’ve never heard of. There was lots of chatter and complaints about something she said in the interview.
“If I’m being completely honest, I don’t think there’s any space for more bloggers in the industry – everyone is one these days. It’s ridiculous. But if someone wants to start, you can’t focus on what everyone else is doing – the only way you’re going to stand out is if you do something completely original and be totally yourself.”
There are so many other parts in the article that could be pulled apart, like her saying bloggers are bitchy, only friends with people for status, fake etc. But no, this seemed to be the main focus.
Which made me laugh really because for years people have been saying that it’s hard to get opportunities in blogging because it’s oversaturated for years. There are so many blogs now that look the same, have similar content, similar audience size and type. So many bloggers for brands to pick from that it’s very hard to stand out.
This seems to be a general idea that many people agree with – you see in advice posts, in Twitter chats. Oh, you have to stand out, oh, there are so many bloggers.
It’s the same with YouTube. We all accept how rare it is to start YouTube now and grow organically – the types like Zoella, Tanya Burr, Yogcast, Fleur – they all started YouTube at a time it wasn’t a common thing to do.
So it’s not a surprise to hear someone say that you need to stand out to get noticed and seen in an industry where thousands of bloggers are all hoping for the same opportunities.
I log on Twitter and see people complaining about it, saying they feel hopeless and that what is the point in blogging if this blogger they admit they’ve never heard of said there’s no more space.
One thing I never understood about people is that we like to think we’re open minded to others opinions. That we listen and respect other people’s views, even if we don’t agree. But then we get offended by everything we don’t agree with?
Why do we get so offended by someone we didn’t know exist. Why take it personally?
Why do we let things others say make us stop enjoying the things we like to do.
Bloggers say they blog for the love of writing, the love of creating something, their passion for makeup. Not for free samples or cash. But as soon as someone says this out loud, there is a massive backlash? Why should it matter if you blog for the love of blogging?
There are too many bloggers. We all know this. Lot’s of bloggers review the same products, write about the same thing – but so what? That’s a great thing because it means more people to talk to in Twitter chats, more interesting blog articles to read, the industry seeing the value in blogs like ours – the medium sized blogs that have a loyal following, even if small.
There are so many bloggers that every time I go to events that used to have the same faces, there are new people all around. New friends to be made. New people to learn from and hang out with and have wine with.
Blogging doesn’t have to be about getting noticed in an industry. It’s about creating something you’re proud of and making a few great friends and connections online the way.
But we’re too busy being offended to focus on what really matters. Can we stop giving our attention and energy to such negativity?